The Restoration of Cinema's Past Glory is indispensable

Reminiscing about cinema one is automatically teleported to the 60s and 70s better known as ‘The Golden era of Pakistani cinema,’ the heydays when first-class movies were produced and cinema goers thronged the theatres. Lollywood was not only a source of pride but was also a reservoir of pure delight and pleasure for its viewers. It is during this era that the Pakistani film industry was commended for having produced some of the most memorable and recognised films such as Armaan and Teri Yaad.
Names like Waheed Murad, Nadeem and Muhammad Ali managed to change the face of cinema and earn the status of living legends. Even today these names are alive in the hearts of all, so much so that a simple mention of these names is enough to take someone down memory lane and bring a smile to their face. It is Lollywood’s glorious past that has kept cinema kicking and going and the faith of the people that has enabled it to survive all these years. The masses still believe that cinema has more to offer and that it will soon reach its true potential and deliver quality productions it once boasted.
The desire for Lollywood to make a comeback and create entertaining films with quality cast has been burning within the hearts of many Pakistanis for years now. And just when this flame was on the verge of dying out, it seems like efforts have been directed towards cinema’s uplift. The day the general public’s proclivity towards seeing new faces and more variety in their heroes and heroines translates into reality does not seem far now.

By Hussein Mehdi